Paul Fox, the managing director of LeTou (Inter’s official Asia gaming partner), has reflected on the first six months of their partnership with the Nerazzurri.
“Inter have a great history and is a footballing giant but there is more to the club than what happens on the field every weekend. Few clubs can boast a worldwide fan base like Inter have and therefore they are the perfect partner to find new customers in Asia,” he said in an interview with SBC.
“Inter’s commitment to a long-term agreement in the main Asian regions has been a great result for us as there are many parallels between the sports and gaming sectors.
“To become Inter’s first ever Asian Gaming Partner was proof that LeTou are now one of the key players in our industry. The work that Inter has already done in China is proof that the club is focused on changing and contributing to the growth of football in Asia as they are providing children with access to quality training which will help them understand and appreciate the game.
He concluded, “It is an honour to work in partnership with a successful football team both on and off the pitch and we look forward to continuing our collaboration with them.”
