Inter have announced that they have began a partnership with e-commerce giants Amazon with an official statement which has been posted on the official club website.
As part of the collaboration, an Inter branded section has been set up on the main European editions of the Amazon website and features a number of exclusive merchandise which have been inspired by Inter’s ‘Not For Everyone’ campaign among many other products including electronics and accessories.
Inter have also taken to social media to promote their new collaboration with the American company and in the video some of the exclusive products are shown off by Lautaro Martinez, Victor Moses, Borja Valero and Ashley Young.
In an interview with the official club website, Inter chief executive Alessandro Antonello shared his delight at the new partnership and discussed what it means to Inter’s brand to have such a partnership.
“Inter’s launch on Amazon is a key step in the development of our brand,” Antonello, who took up his current role within the club in 2017, said.
“We think it’s crucial that the fans feel a bond with our Club, so teaming up with Amazon represents a great opportunity for us to get closer to our supporters across Europe and make it even easier for them to purchase official club merchandise.”