High Cost & Huge Revenue Increase – The Figures Behind Inter Milan & AC Milan New San Siro Project

MILAN, ITALY - OCTOBER 26: A general view outside the stadium prior to the UEFA Champions League group C match between FC Internazionale and Viktoria Plzen at San Siro Stadium on October 26, 2022 in Milan, Italy. (Photo by Marco Luzzani/Getty Images)

The cost for Inter Milan and AC Milan to built a “new” San Siro would be huge – but the stadium would bring a massive increase in revenues.

This according to today’s print edition of Milan-based newspaper Gazzetta dello Sport, via FCInterNews. They report that the city of Milan would expect a price tag of around 200 million for the land around the stadium.

Inter and Milan are still considering their options as far as building a new stadium,

And one possibility that is still on the table would be building a new structure right next to the existing one.

The Nerazzurri and the Rossoneri have already rejected the idea of staying in the San Siro.

Milan Mayor Beppe Sala had hoped to convinced the club to remain in the iconic stadium. He enlisted architectural firm WeBuild to design renovations that could allow the stadium to generate higher revenues.

But Sala’s plans did not convince Inter and Milan.

However, that does not necessarily mean that it is now a foregone conclusion that Inter and Milan will build outside the city of Milan.

High Cost & Big Revenue Increase – Numbers On “New” San Siro Project

First there would be the matter of securing approval to build a stadium adjacent to the existing San Siro.

This would be no small matter. There is an injunction against demolishing the San Siro, and specifically the third tier.

Therefore, Inter and Milan would have to build within that constraint.

And then there would be the cost of buying the land.

According to the Gazzetta, the city of Milan have given the clubs the number 200 million. That is the number the city’s revenue agency have determined.

For Inter, that is a number that could be the basis for negotiations. Milan, on the other hand, see it as too high.

However, the long-term revenue potential would be significant.

The Gazzetta anticipate that the clubs could earn around 60 million per year from the stadium each.

And that is just in terms of gate receipt revenues. It does not take into consideration other commercial developments around the stadium.