Inter Announces Sponsorship Deal With Lenovo
Inter signed a multiyear sponsorship deal with global tech company Lenovo, the Nerazzurri announced on their official homepage.
The deal makes Lenovo the Global Technology Partner of the Nerazzurri and during this upcoming season “the Lenovo name will be seen by a collective attendance of over one million, as well as on the back of the team’s training uniform during the season.”
“The sponsorship deal with Lenovo, one of the world’s largest technology solutions providers, will supply FC Internazionale with smarter technology including Lenovo servers, storage, software-defined solutions, as well as PCs, laptops and tablets, to manage the large amount of data generated by the Club’s interaction with fans and football enthusiasts.
“This enables Inter the capability to digitize and store historical archives and current documents for easier data access by fans whenever and wherever they desire. Lenovo’s Professional Services team will ensure Inter’s systems are running to their fullest capacity for the next five years.
“Lenovo’s first appointment as club sponsors of the Nerazzurri (Italian for the team’s colors of black and blue) will be the pre-seasonal training camp, followed by a summer tour in Singapore and China.”