Inter are set to announce a partnership with Italian fashion company Moncler for the upcoming seasons, following yesterday’s announcement of a partnership with Zytara and DigitalBits.
This according to today’s print edition of Milan-based newspaper Gazzetta dello Sport, who report that the Nerazzurri will partner with the Italian company as part of a reimagining of the club’s image.
Yesterday technology company Zytara were unveiled as the Nerazzurri’s global digital banking partner, in a deal which is set to bring in €21 million per season over four seasons for the club.
The digital banking company will work on the official Inter app and enable the app to be used by fans to make purchases using the XDB cryptocurrency developed by DigitalBits, who are also the club’s new sleeve sponsors.
This partnership will be followed up with a further new deal, this time with Moncler, although the nature of this new partnership is yet to be seen.
