The various sponsorship deals that Inter have signed for their new kit this summer are expected to triple the amount of revenue they used to take from kit sponsorships, according to a report in the Italian media today.
As has been reported by football finance experts, Calcio e Finanza, the three new sponsorships that Inter now display on their snake-skin style kit will blitz the income that used to be made from the Pirelli days.
The long-standing partnership that Inter has had with Pirelli as the primary shirt sponsor finally ended in June 2021, which led to Inter searching for a new sponsor.
They settled with Socios.com, who will pay Inter €20 million for the season. Simultaneously, Inter have signed deal with Lenovo, Digitalbits, and Zytara, which will come together with the Socios.com payment to give Inter €47.25 million.
Previously with Pirelli, Inter received €12 million for the year which could increase depending on performance.