Inter Milan are enjoying a “UCL final effect” ranging from a fresh batch of takeover rumours to new sponsorship deals.
This is highlighted in today’s print edition of Turin-based newspaper Tuttosport, via FCInterNews.
It would be no exaggeration to say that Inter have finished the season with a flurry on the pitch.
After a campaign of ups and downs, the Nerazzurri will play in European football’s biggest club match next weekend. The Nerazzurri will face Manchester City for a chance at winning the Champions League.
This has naturally had rippled effects off the pitch as well.
New Takeover Rumours Follow Inter Milan Being In UCL Final
Tuttosport suggest that the timing of the latest round of takeover rumours certainly goes hand in hand with Inter reaching the Champions League final.
Finnish businessman Thomas Zilliacus is reportedly interested in purchasing the Nerazzurri from current owners Suning.
Takeover rumours are nothing new at Inter. In recent years, the financial state of the club has prompted a lot of speculation that Suning could be forced to sell.
The likes of Bahrain-based fund InvestCorp and Italian businessman Andrea Radrizzani are among those linked with bids recently.
For Tuttosport, the final has a lot to do with another big name jumping into the fray. Former Nokia executive Zilliacus had previously been keen to buy Premier League giants Manchester United.
Now, he is reportedly looking at Inter.
There is little doubt that the Champions League final makes the Nerazzurri a more attractive target.
Paramount+ & Other Sponsorship Talks
As Tuttosport note, however, Suning are not keen to sell Inter at the moment.
The reason for this, they note, is that the owners still feel that they can bring the money in needed to sustain the club.
Among the financial boons to the club is new sponsorship money.
Paramount+ will be the main shirt sponsor for the Champions League final.
The fact that the Nerazzurri are in Europe’s most high-profile club match has enabled them to find this new sponsor at the eleventh hour. This has undone some of the damage of the disastrous DigitalBits situation.
Between the end of this season and next season’s back shirt sponsorship deal, Inter will earn €10 million from their partnership with Paramount+.
Tuttosport note that this could take the club close to their goal of €40 million in sponsorship revenues for next season.
There are also talks in progress for a new main shirt sponsor for next season. Qatar Airways look to be the favourite at the moment.
The “Champions League final effect” is undoubtedly benefiting Inter in these negotiations as well.
